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IMPACT-DRIVEN INNOVATION

Empowering communities through equitable carbon initiatives, advanced climate technologies, and seamless access to global markets.

OUR VISION

We are dedicated to revolutionising land restoration across Africa's drylands through sustainable and innovative solutions, creating economic opportunities and empowering communities.

Our commitment to sustainability and community empowerment drives us to develop cutting-edge solutions that build connections, uplift and transform lives.

OUR SERVICES

Equitable carbon market initiatives powered by AI-driven MRV and productivity tools.

CARBON MARKETS: DILEMMA or SOLUTION

We believe carbon asset revenues should be predominantly owned by the communities that generate them through hard toil, ensuring a fair share of the benefits. While carbon markets remain powerful mechanisms for lifting communities out of poverty, they have often disproportionately impacted indigenous peoples, exacerbating inequalities rather than resolving them. For carbon markets to truly drive positive change, they must prioritise equitable ownership and fair revenue distribution.

Image by Annie Spratt

REAL-TIME MRV INSIGHTS

Through our proprietary ODIN remote sensing system, we offer real-time monitoring, reporting, and actionable insights. Our reliable, data-driven approach ensures measurable, science-backed outcomes that empower communities and drive sustainable progress.

COMMUNITY EMPOWERMENT & PRODUCTIVITY SUPPORT

ODIN empowers communities by facilitating knowledge-sharing, promoting best practices, and identifying key opportunities for mobilizing specialist support and training. This approach ensures long-term success and sustainability for land restoration initiatives, driving both productivity and resilience.

OUR PRIORITY

Accelerate progress on the Great Green Wall Initiative

The Great Green Wall initiative stands as one of the most ambitious and impactful environmental and humanitarian projects of our time. Impacting nearly 90 million people, with over half under the age of 25, this initiative has the potential to reshape the future for entire generations. Its success is not just a regional necessity, but a global imperative—critical for combating desertification, restoring ecosystems, and uplifting communities across Africa’s drylands.

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"We are not simply planting trees... We are cultivating hope!"
 

Great Green Wall
2030 Commitments

100M+

HECTARES LAND RESTORED

1500+

SUSTAINABLE VALUE CHAINS DEVELOPED

10M+

GREEN JOBS CREATED

250M+

TONNES OF CARBON SEQUESTERED

"ALL IN" APPROACH

Our Partnerships

We believe in the power of innovation, collaboration, and inclusivity when it comes to sustainable progress.

Our collaborative partnerships and expanding global network of experts and sustainability leaders enable us to drive sustainable innovation and make a meaningful impact in the Great Green Wall and across Africa's drylands.

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INVESTOR MEDIA

GREENAID

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PAN-AFRICAN AGENCY

FOR THE GREAT GREEN WALL

JOIN OUR TEAM

We're seeking passionate individuals dedicated to driving sustainable innovation and creating positive change. Explore open positions and be part of our mission.

MRV SPECIALIST

TEAM ODIN

Join us in building out our MRV solutions that uplift communities and protect the environment.

Tel: +44 (0)20 3951 1515

71-75 Shelton Street,

Covent Garden,

London WC2H 9JQ,

United Kingdom

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